As others have stated, decent enough analogy but seems like someone doesn’t own any expensive jeans 
On topic; good history, good quality, and hype. Other go for colorways but, eh.
The other reason people like CLYW is because their yoyos tend to have pretty good resale value, especially if you pick a desirable model and colorway.
Even if you don’t end up loving the yoyo, you’ll likely be able to find a buyer and try something different.