Every company has a beginning, that first product that either makes or breaks the company. For ILOVEYOYO that product was the E1NS (a leetspeak version of the German word eins meaning one). The E1NS was originally intended to just be an internal release for Frank and Dom, the owners of ILYY. Strong, positive feedback of the initial version convinced the guys to produce a small run for the public. Since the initial release there have been six revisions to the E1NS line. With each revision came a new weight, a slight reprofile, a new finish, etc. Now, after two years, we have what can be considered the definitive version of the E1NS. Is the seventh version of the E1NS the one or just another one?
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