The One Ring Edition of the MK1 Ring-Bearer has returned! - Available 05/16/26 - 8pm ET!

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Mk1 Yoyos - Official News

Back in early '23 I had what I thought was a really straightforward idea to engrave the ring inscription from Lord of the Rings on a bimetal yoyo design that I had been sitting on for a bit. I called up my Dad (a big Tolkien fan and avid reader) to chat about this, and he reminded me of the reality of trademarks - but he also recommended contacting the licensor to ask for permission. Is it really that easy, I thought. I looked up the best licensing contact for my proposed use and found one for …